If you are promoting a product is an affiliate, you absolutely must use a squeeze page.
Think about it, if you're spending your hard earned dollars driving tons of traffic to a web site that you are promoting as an affiliate using Google adwords, placing ads in ezines or any other type of paid(and even free) advertisement, you are wasting your money! Especially if that web site does not convert your visitors into a sale.
Instead of driving your visitors directly to the products page that you are promoting as an affiliate, why not send that traffic to a squeeze page where you can collect that person's e-mail address? In this way you can present them with your "irrisitable offer" over and over again.
You already know what type of visitor you got on your page based on the market you target... right? So all you have to do then is set-up a simple squeeze page wich will convert visitors into subscribers and find a affiliate program that will, in turn, convert your subscribers into buyers.
If you aren't sure how to build a good squeeze page, please do a google search for another article of mine called "4 Explosive Steps To Build A Killer Squeeze Page". In this article I explain a simple, 4 step formula to creating a killer squeeze pages over and over again.
Now that you're using a squeeze page to collect their name and e-mail address you can market to them over and over again on products related to the topic of your newsletter. So if you're in the dog niche, you could sell them on dog training or dog toys or even dog food.
TIP: Best type of affiliate programs are recurrent ones. So what I mean by that is an affiliate program you only have to promote once, but will bring you a income month in, month out. So if you're in the dog niche, you could, for instance, sell your subscribers on dog food(Since you need to keep feeding dogs to keep them alive).
Now... using this tactic for any niche you're in, does not only give you the chance to sell them the first time they are clicking through your affiliate link, but will allow you to present them with the same offer over and over again AND you can sell other, related, products inside that niche. So coming back to the dog niche, you could sell them on a dog, training book the next time OR on dog toys or even on dog clothes!
As you can see, the sky is really the limit. You are only limited by your own imagination(and in this case knowledge on the subject helps, too).
If you are not using squeeze pages for all your paid advertising campaigns when you're promoting affiliate products in ANY niche... you're missing the boat, BIG time. |
