There's a saying in direct selling: "Recruit quantity, promote quality." I have a slightly different philosophy and it goes like this: "Recruit ideal, promote ideal." Now you are probably saying "what does she mean by this?" Here's what I mean. An "ideal" recruit would be someone that has the perfect, (by your definition), characteristics and qualities for your business.
Picture the top individuals on your team, the most successful top tier. What characteristics do they have in common? What natural gifts or talents do they possess? What makes them ideally suited to the business? Now keeping these individuals in mind, create a list of the qualities you might look for in an ideal recruit. Maybe your list includes such characteristics as: - Willingness to try new things; adventurous
- Desire to learn and grow
- Trustworthy
- Positive outlook; see possibilities
- Likes to share and help others be successful
- Active in the community
- Sense of humor
- Honors commitments
- Persistent
- Self-motivated
- Loves your products!
What others qualities can you come up with? The reason to go through this exercise is to get a really clear image in your mind. Review your list daily. Spend time picturing this person on your team. Create an affirmation that you repeat each day like: "I am attracting ideal partners for my business with ease and at the perfect time".It takes less effort to "attract" an ideal recruit than it does to go after a "not so ideal" recruit. Use this image to set an intention and focus your energy on attracting individuals that are a natural fit. Then practice gratitude in advance for all these wonderful individuals coming into your life! When I first started coaching, my mentor coach had me go through this exercise to create an image of my ideal client. Her reason for having me do this was to help me attract individuals with which I felt a rapport, and as a result really enjoy my clients. Sound advice!
Building a strong base is about surrounding yourself with the best people you can find. That's where the "ideal list" comes it, creating an clear image in your mind. When you attract individuals that fit this image, share with them that they possess these qualities. Guess what? They will love to hear it! This strong base of motivated,dedicated, talented people will move your team forward. Value their skills, ideas and creativity with constant appreciation. Remember-your people are your greatest asset. As a result,everyone will be happy and turnover will naturally decline!
Copyright February 2006; Vicki Miller CUCG, PCC |
